Digital Marketing for Nonprofits and Small Businesses
Your Mission Deserves to Be Seen. Let’s Make It Happen.
Struggling to get your message heard?
Many nonprofits and small businesses face the same challenge: building an impactful online presence without the resources for a full-time marketing team or large agency. At C2 Creative Solutions, I provide the expertise you need to connect with your audience effectively and affordably.
Three Core Services to Drive Your Mission Forward
SEO for Nonprofits and Small Businesses
Improve your online visibility with customized SEO strategies that attract the people who need your services, helping you reach more donors, clients, and volunteers. Go from being invisible to seen on major search engine results.
Messaging & Copywriting Services
Communicate your mission with clarity and impact. My messaging and copywriting services for nonprofits and small businesses deliver compelling content that resonates and drives engagement.
Photo, Video, Graphic & Web Design Solutions
Create a brand presence that reflects your values and mission. My asset creation and web design for nonprofits and small businesses ensures your digital presence is visually engaging and strategically aligned with your goals.
Choose a Marketing Partner Who Gets Your Mission.
With two decades of experience, C2 Creative Solutions empowers nonprofits and small businesses to build lasting connections, boost visibility, and achieve real results.
Trusted by Organizations Like Livin’ the Dream, GenerousChurch, and The Sending Project
"Clay is a rare find—super smart, high integrity, with a great sense of humor. He’s not only our go-to strategist but also someone who thinks ahead and delivers with excellence."
– Ray Zuercher, GenerousChurch
Contact
Let’s Bring Your Vision to Life
It’s challenging for nonprofits and small businesses to stand out and connect with the right audience in a crowded digital world. Whether it's crafting compelling visuals, building a strong online presence, or creating messaging that resonates, I understand the unique hurdles you face. At C2 Creative Solutions, I’m here to provide a personalized approach that aligns with your mission and drives real results.
Ready to see your brand shine? Reach out today, and let’s work together to create a custom solution that brings your goals within reach and leads you toward success.
About Me
With over 25 years of experience across photography, videography, music, and design, I bring a rich, creative background to my work. For the past decade, I’ve been immersed in the world of marketing, including roles as a marketing manager at a small agency and an SEO manager at a large firm. Alongside this, I’ve had the privilege of publishing a fiction novel and serving as both a worship pastor and communications pastor, which has deepened my ability to connect with audiences meaningfully.
Living in Kansas City, I subscribe to the StoryBrand philosophy by Donald Miller, creating clear, customer-centered messaging, and I follow the writing principles in Write Tight by William Brohaugh to ensure every word serves a purpose. I’m highly skilled in Adobe products, Google-certified in Analytics, and proficient in Google Tag Manager, Google Ads, Google Business Profile, and Google Search Console. Additionally, I utilize tools like Page Optimizer Pro and Semrush to refine content strategies and drive impactful results. Whether working with nonprofits, small businesses, or large agencies, I’m committed to helping organizations stand out and connect authentically with their audience.
Clay Cartwright
Founder and Owner of C2 Creative Solutions, LLC
Digital Marketing for Nonprofits: Amplifying Your Mission.
In today’s digital world, nonprofit organizations face the challenge of reaching audiences who care about their mission. Effective digital marketing is essential for nonprofits, helping them connect with supporters, spread awareness, and build lasting relationships. Through strategic digital marketing, nonprofits can harness the power of content, social media channels, and email campaigns to share their stories, engage users, and grow their support base. A well-executed nonprofit marketing plan makes it easier for organizations to reach local and global audiences, using the right marketing channels and digital strategies to connect with people who believe in their cause. By tailoring a nonprofit digital marketing approach, I help organizations increase their online visibility, allowing their impact to reach further than ever before.
Digital Marketing for Small Businesses: Building Your Brand and Growing Locally.
For small businesses, a strong digital marketing strategy is key to standing out in a competitive market. Small businesses need effective marketing strategies that help them reach their goals by connecting with their audience on a personal level. Through digital marketing efforts—like social media, content creation, and targeted email campaigns—small businesses can build meaningful relationships with their customers, grow their brand, and increase visibility online. Leveraging tools like Google Analytics and keyword search optimization, I help small businesses make informed decisions that drive results. My approach combines personalized content marketing, social media engagement, and a comprehensive marketing strategy to give small businesses the support they need to succeed in today’s digital landscape.
Case Study: Livin' the Dream - Driving Increased Traffic and Engagement Through Digital Marketing
Background
Livin' the Dream, a Christian nonprofit based in Olathe, KS, provides impactful youth and adult basketball programs that foster both athletic and personal growth. Facing the challenge of growing their audience and increasing engagement, Livin' the Dream partnered with me to revamp their digital marketing strategy. Over the past 90 days, we focused on leveraging organic search, optimizing content, and creating a targeted strategy to drive more visitors and deepen their engagement with Livin' the Dream’s mission.
Strategy
To increase Livin' the Dream’s online visibility, we implemented a comprehensive digital marketing approach focused on:
SEO Optimization: Targeting keywords relevant to youth and adult basketball programs to boost search engine rankings and attract qualified leads.
Engaging Content: Developing content that resonates with their audience, emphasizing the nonprofit’s values, programs, and community impact.
Enhanced User Experience: Improving the website’s engagement elements, optimizing the layout for mobile users, and focusing on calls-to-action that encourage further interaction.
Results
Comparing the past 90 days to the previous 90-day period, the following key metrics reflect the success of our efforts:
Increase in Sessions and Engaged Sessions
Sessions: 7,256 vs. 4,126 (75.86% increase)
Engaged Sessions: 4,083 vs. 2,348 (73.89% increase)
The rise in sessions and engaged sessions indicates that more users are finding Livin' the Dream through organic search and staying on the site to explore further. This reflects improved SEO performance and content alignment with audience interests.